Positano is a small pearl on the water: endless hidden coves, white pebble beaches, a light blue sea. Surely one of the most desirable destinations for a summer holiday, when the hot sun is mitigated by the gentle breeze carried by the waves.
But Positano is not just sea: culture and art, traditions and gastronomy, not to mention crafts and shopping. Let’s discover together some of the less known sides of our town on the Amalfi Coast.
You will love it even more, and not just in the summer.
Tastes of earth, hints of the sea
The whole Amalfi Coast is famous in Italy for its great food and wine heritage. Moreover, there you are in the cradle of the Mediterranean diet, which is studied and imitated in the entire world for the perfect combination of taste and nutritive properties.
Each area has its own strong suits on the table, but some ingredients reign supreme throughout the territory. These are the gems of our land – oil, wine, citrus, tomatoes, aubergines, cheeses – and the fruits of our sea – the fresh fish of the day.
In Positano, depending on the season, you can enjoy real delicacies: from mozzarella in foglie di limone to paccheri with seafood, from pasta to the colatura di alici di Cetara – a splendid fishing village – up to aubergine in an unusual way, cooked with chocolate. A surprising delight … try it!
And to conclude a good meal as it should be, what better digestive of our scented limoncello?
If you stay in Positano in the summer, give yourself a refined and romantic dinner, in a unique setting, framed in bright green: come and visit us at the restaurant Al Palazzo in Palazzo Murat.
Boutiques, artisans and international brands
Many craft shops next to designer ateliers, colourful majolicas and sandals of fine leather: take home a souvenir from your trip on the Amalfi Coast is a real pleasure.
Depending on your preferences and budget, you can pack handicrafts, typical products and very elegant ceramics produced in Vietri sul Mare.
In Positano, today as in the ’70s, locals dress with the hippie chic clothing that fascinated artists, movie stars and international jet set characters. Positano fashion is at its best in spring and summer, with large floral-style dresses, hand-crafted low sandals and colourful kaftans.
Some not-to-be-missed addresses to dress like Positano’s people are the Bottega di Brunella, which, from the ’60s weaves the finest linen, and the Antica Sartoria on the Spiaggia Grande of Positano, where you can buy unique swimwear adorned with turquoise, corals and precious stones.